Integrate Human Factors to enhance user experiences and create better flows and processes by designing solutions that people can use with confidence.

Integrating people into design and operations

From early design to safe daily performance

Human Factors combines psychology, usability and safety methods to align technology and organisations with the people who use them. In design and development, human-centred and user-centred design approaches ensure that human insights guide concepts early, reducing late-stage changes and improving compliance. In organisational contexts, applying human and organisational performance principles and aspects of macro ergonomics strengthens learning, culture and safety practices. The outcome is improved usability, enhanced user experience, fewer use errors, better technologies and operations that support wellbeing and efficiency.

Who benefits from Human Factors integration?

Technology, products and environments 

Human Factors integration and human-centred design are relevant for industries where technology and people interact, such as life science, energy, transport, retail and consumer products, construction and infrastructure. Challenges include meeting usability and compliance demands, avoiding costly redesigns, and reducing operational errors. Customers also face pressure to shorten training times, improve user adoption, and ensure safe and reliable interaction with products, control rooms, equipment, and infrastructure. Applying user-centred design supports better usability and system-level performance.

Organisations, culture and performance 

Human Factors in organisational performance addresses sectors where safety, productivity and human capacity are critical, including healthcare, energy and transport. Challenges include maintaining resilient operations, reducing incidents, managing risks, and complying with industry principles and standards such as the International Association of Oil and Gas Producers (IOGP) requirements. To meet these demands, organisations must strengthen safety culture, align teams and foster learning for sustainable performance in complex environments. Applying human and organisational performance principles ensures long-term improvement and resilience.

Key benefits

Human Factors integration improves safety, performance, efficiency and user adoption

Increase your user acceptance and efficiency

User-friendly solutions built with human-centred and user-centred design are intuitive, faster to learn and easier to adopt. We strive for co-creation and end-user involvement to improve usability, productivity and long-term acceptance.

Enable safer and more reliable performance 

Designs shaped by Human Factors principles reduce errors and near misses. We tailor the solutions and systems to fit human capabilities, improving safety, resilience and asset protection.

Streamline compliance and approval 

Designing with Human Factors in mind will align systems and technologies with standards such as ISO 9241, ISO 6385 and ISO 62366-1. This simplifies certification, reduces risk and speeds up approvals.

Reduce your development and lifecycle costs

Considering human and organisational performance early prevents costly redesigns, shortens training time and ensures higher quality. This integrated approach improves efficiency and sustainability.

Standards and frameworks 

Relevant Human Factors and ergonomics standards 

Capabilities

Human Factors process specifications

Scope of application

Human Factors integration applies across products, systems and organisations. This includes physical products, digital services, control rooms, production facilities and infrastructure, as well as organisational structures, workflows and cultural settings. The methods we use support safer technology, better user experience and stronger organisational performance.

Usability and performance evaluation

We use both formative and summative approaches when testing products, systems and organisational practices. These evaluations document risks, identify improvements and validate compliance. Our methods include usability tests, ethnographic research, performance assessments and eye-tracking to uncover operational challenges and strengthen user and workforce performance. 

Integration and intervention 

Our integration of Human Factors and our interventions begins with the end user. We build competencies and skills through top-down and bottom-up learning programs, and influence behaviour, leadership, and culture through the design of processes, procedures, and work conditions.

Collaboration and knowledge transfer

Our Human Factors services are most effective when design teams, operators and decision-makers are engaged in the process. We are committed to supporting you with methods such as workshops, coaching and joint evaluations that build client capabilities and embed Human Factors thinking in daily operations. This ensures sustainable improvements beyond single projects.

Selected tools

Double Diamond framework

Projects are structured with the Double Diamond model: discover, define, develop and deliver. This ensures systematic analysis, iterative testing and validated, human-centred solutions. 

Eye-tracking analysis

Eye-tracking records where users look, in what sequence and for how long.
The data shows visual attention patterns, navigation strategies and workload,
providing objective usability evidence. 

Learning from normal work and investigations

Learning from successful or normal work is a powerful tool that can help organisations understand how they create successful outcomes on a daily basis. It can help them understand "what good looks like" and be able to replicate it, using it as inspiration for reflections and continuous improvement.

Ethnographic studies

Ethnographic studies are used when designing products and technologies to understand the context of use and to study work contexts and organisational settings. This means that we observe users' interactions with technology and their work in the field and combine this with conversations with people to gain deep insights and a thorough understanding of processes, workflows and culture.

Validated results and documentation

Human Factors work results in concrete outputs, including usability and user experience reports, compliance documentation, and design recommendations that support certification and ensure safe implementation. 

Download the Human Factors brochures